Brightlux

About Brightlux

On April 6, 1998, a group of professional managers from Dutch multinational Philips Electronics & Lighting formed KASSEL Ventures Phils., Inc.. Coming from complementary fields ranging from sales, marketing, finance, human resources, manufacturing, logistics, after-sales service & quality management, the team of 8 wanted to apply all the skills learned from Philips into their own company.

The team’s expertise in OEM (original equipment manufacturing) was put to the fore. Alan L. Lee, former General Manager and 30-year veteran of the Consumer Products Division of Philips Philippines, spearheaded the entire start up process that encompassed product sourcing and selection, quality assurance testing, importation, packaging and label design, marketing, distribution, sales, trade relations & after-sales servicing. Thus was born the KASSEL brand of consumer electronics, home appliances and lighting.

In addition to being GM of Philips’ Consumer Products Division, A. Lee also held the following key positions:

Vice Chairman, Philips Corporate Communications Committee, which gave him exposure & valuable insight on the products of all other Philips divisions -- semiconductors, medical equipment, consumer lighting & professional lighting.
Member, Philips Regional (Quality) Audit Team, whose main task was to evaluate & assess the performance of all Philips factories in Asia as well as the manufacturing facilities of 3rd party suppliers vis-à-vis their compliance with Philips quality standards.

Now on its 13th year of operations, KASSEL Ventures boasts of a number of major lighting projects to-date:

Illumination of the main race track, turf building & perimeter area of the Manila Jockey Club
City of San Juan street lighting
Perimeter lighting of private subdivision Loyola Grand Villas
Illumination of the Pasay City Public Market
Street lighting projects of:

- Batanes Electric Cooperative
- Siargao Electric Cooperative
- Bicol Electric Cooperative

Why choose BrightLux LED?

BrightLux uses U.S.-made Bridgelux or CREE chips, making BrightLux LED more reliable than those that use China chips.
BrightLux LED suppliers

- rank among the 500 biggest companies in Shenzhen
- are professionally managed
- are dedicated manufacturers of LED lighting products only
- have extremely competent research and development departments
- have all critical testing equipment necessary to the production of quality LED products
- have production lines that are fully-computerized and automated

BrightLux LED is competitively priced because products are imported directly from the manufacturer
BrightLux LED’s nationwide service network means shorter response time
BrightLux LED provides superior customer support because we have the experience, the expertise & we understand this business
13 years business experience means that BrightLux LED will stand by all service & warranty commitments made

Our Vision

We will strive to become a major player in the field of eco-friendly lighting & consumer durables as we actively help in the fight against global warming.

Mission Statement

Provide commercial & residential customers with energy-efficient, environmentally friendly lighting products & consumer durables sourced from a select group of suppliers that adheres to international standards of quality.